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How to use shopify data to level up your eCommerce analytics

02 Sep 2021  |   Adverity

As part of our video series on connectors and how to use them, we take a look at eCommerce platform Shopify to see how online sellers can best..

E-COMMERCE

Top 3 barriers to insights-driven marketing (and how to overcome them)

31 Aug 2021  |   Adverity

Following on from our previous discussion on how to build an insights-driven culture, our expert panel discusses what are the biggest barriers to..

MARKETING ANALYTICS DATA ANALYTICS MARKETING ROI

Cars, COVID, and Cookies: How is automotive marketing changing?

26 Aug 2021  |   Adverity

From cars to COVID to cookies, guest speakers Alex Holt (Cars.com) and Marc Castañe (Autoscount24) speak with Adverity’s Marija Traut about how..

DATA-DRIVEN MARKETING

Top time-saving tools you need to boost productivity today

24 Aug 2021  |   Adverity

Time is often described as the most valuable thing we have to spend. Hard to make, and all too easy to waste, time is something just about..

ADVERITY

How to handle a perfect storm of COVID and cookies

12 Aug 2021  |   Adverity

Principal Analyst at Forrester, Tina Moffett, provides 4 tactical actions you can take to adapt to the changes brought on by the COVID-19 pandemic..

How to build an insights-driven culture in your business

10 Aug 2021  |   Adverity

Continuing our discussion on how to get from data to insights, our expert panel give their top tips on how companies can build an insights-driven..

MARKETING ANALYTICS MARKETING DATA DATA ANALYTICS DATA-DRIVEN MARKETING

What is Market Mix Modelling and how can it help with attribution?

04 Aug 2021  |   Adverity

In the latest video in our series on third-party cookies deprecation and the impact on attribution, we take a look at Market Mix Modeling (MMM)..

MARKETING ANALYTICS MARKETING DATA ADVERITY MARKETING ROI DATA-DRIVEN MARKETING ROI ADVISOR

What does ‘being insights-driven’ mean?

28 Jul 2021  |   Adverity

Before realizing why being insights-driven is important for companies of all sizes, we need to understand what does an organization need to have..

MARKETING ANALYTICS DATA ANALYTICS MARKETING INTELLIGENCE DATA-DRIVEN MARKETING

Why is being insights-driven crucial for business success?

20 Jul 2021  |   Adverity

Throughout most industry discussions, the necessity of becoming “insights-driven” keeps popping up as a major topic. Here we take a look at what..

MARKETING ANALYTICS MARKETING DATA DATA ANALYTICS MARKETING INTELLIGENCE DATA-DRIVEN MARKETING

Anywhere Operations - the Way to Future-Proof Your Marketing

09 Jun 2021  |   Adverity

Leveraging the benefits of Anywhere Operations, where companies join technology, processes and people into a harmonized environment, brings new..

MARKETING ANALYTICS MARKETING DATA DATA-DRIVEN MARKETING
Vladimir Ceric

Written by Vladimir Ceric

Vladimir is a senior marketer in Adverity's team, bringing over two decades of experience in creating content for technology companies. An engineer by education, a marketer by profession, and a technology lover by choice, he enjoys in combining his experiences to create clear and understandable content on complex technical topics.

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