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Getting the Naming Conventions Right, with the Help of AI
02 Jul 2020 | AdverityAs a digital marketer you know the importance of applying relevant and consistent naming conventions to campaigns and ads on various channels. Get..
Can Advertisers Use AI as an Engine for Growth?
10 Jun 2020 | AdverityUse cases of artificial intelligence are all around us, and many businesses are already benefiting from it. Thanks to its strong potential, AI can..
How Marketing Analytics Can Help Telecoms Gain a Competitive Edge
08 Jun 2020 | AdveritySitting on a gold mine of data that can be used to optimize marketing campaigns is one of the crucial aces all telecommunication companies have up..
What’s What on TikTok - A Basic Guide for Marketers
28 May 2020 | AdverityAs a rapidly growing platform, TikTok is a topic of interest for many marketers, so getting the basics is important to understand how they can use..
Integrating Data Through APIs as the First Step to Marketing Effectiveness
15 May 2020 | AdverityBuying a ready-made martech solution or building one tailor-made to your needs? With the strong influx of technology into marketing, this has..
Marketers in the Unknown: Where We Are and How to Move Further?
24 Apr 2020 | AdverityThe current business climate is throwing some real curveballs at marketers, as they work with budget constraints and clients affected by COVID-19...
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Written by Vladimir Ceric
Vladimir is a senior marketer in Adverity's team, bringing over two decades of experience in creating content for technology companies. An engineer by education, a marketer by profession, and a technology lover by choice, he enjoys in combining his experiences to create clear and understandable content on complex technical topics.
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