Eugen Knippel

Passionate marketer & traveller. Loves sports, Thai food & spending time with friends & family. Talk to him about videogames, marketing & internet pop culture!

Posts By Eugen Knippel

A Clean Data Stack: The Foundation of Data-Driven Marketing

03 Jul 2017  |   Eugen Knippel

In today’s age of digital technology, social media and a growing variety of smart devices, users are leaving an ever-bigger trace of their..

CLEAN DATA STACK DATA HARMONISATION DATA-DRIVEN MARKETING

The Art of Data Integration: The Cornerstone of Today’s Marketing

21 Jun 2017  |   Eugen Knippel

Marketing data is everywhere. It exists on various platforms, in large amounts, and is collected through an ever-growing number of tools and..

DATA INTEGRATION

Marketing Data: Big, Diverse – And Highly Fragmented

21 Jun 2017  |   Eugen Knippel

Data fragmentation may be the single, most pressing challenge for advertisers and marketing agencies today. And that’s understandable – after all,..

MARKETING DATA
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Written by Eugen Knippel

Passionate marketer and traveller. Loves sports, Thai Food and spending time with friends and family. Talk to him about video games, data-driven advertising and internet pop culture on Twitter @eugilicious

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