Snowflake customers will now be able to directly access a range of datasets to streamline their marketing reporting and create a single source of truth with the help of the Adverity platform.

London, UK, 28 January, 2021: Data Cloud company, Snowflake, today announced their official partnership with Adverity, a leading marketing data intelligence platform.

As the newest partner to join the Snowflake Data Marketplace, Snowflake customers will now be able to directly access a range of Adverity’s datasets to better streamline their marketing reporting and create a single source of truth.

Recently ranked as the leading big data integration platform in the 2021 G2 Winter Report, Adverity’s marketing analytics platform enables marketers to be more data-driven and make better business decisions.

“We’re very proud to be partnering with Snowflake and join their Data Marketplace” said Adverity CEO and Founder Alexander Igelsböck, “We are always on the lookout for opportunities to partner with the best and most innovative players in the data analytics market and bring even further value to our customers,” he added.

The Snowflake Data Marketplace utilizes Snowflake Secure Data Sharing to connect providers of data with consumers. The new partnership means that Snowflake customers can now access a broad range of data through Adverity directly from their Snowflake account.