ARTICLES ON ADVERITY

Adverity makes you smart with data. Our innovative software enables you to easily connect and work with data from all media, marketing and e-commerce platforms.

A Smarter Approach to Naming Conventions

20 May 2020  |   Joseph Caston

While working on integrating data with numerous advertisers, our team spotted a common, but critical problem, and solved it with the use of..

MARKETING DATA ADVERITY CLEAN DATA STACK DATA QUALITY DATA HARMONISATION DATA ANALYTICS MARKETING TECHNOLOGY MARKETING INTELLIGENCE DATA-DRIVEN MARKETING ADVERITY PRESENSE ARTIFICIAL INTELLIGENCE

Integrating Data Through APIs as the First Step to Marketing Effectiveness

15 May 2020  |   Adverity

Buying a ready-made martech solution or building one tailor-made to your needs? With the strong influx of technology into marketing, this has..

API MARKETING ANALYTICS MARKETING DATA ADVERITY DATA INTEGRATION DATA QUALITY DATA HARMONISATION DATA ANALYTICS MARKETING INTELLIGENCE DATA-DRIVEN MARKETING

Marketers in the Unknown: Where We Are and How to Move Further?

24 Apr 2020  |   Adverity

The current business climate is throwing some real curveballs at marketers, as they work with budget constraints and clients affected by COVID-19...

ADVERITY MARKETING REPORTS CHIEF MARKETING OFFICER (CMO) MARKETING ROI

20 Chart Types You Can Use to Visualize Your Data

01 Apr 2020  |   Vladimir Ceric

Having the right numbers is always important, but visualizing them in the right way can make an even bigger impact. That’s why we have highlighted..

MARKETING ANALYTICS MARKETING DATA ADVERITY SPREADSHEETS MARKETING REPORTS DATA ANALYTICS DATA VISUALISATION KPI & METRICS MARKETING DASHBOARDS DATA-DRIVEN MARKETING

A Whole New Adverity Experience

20 Mar 2020  |   Christoph Bodenstein

Big news - the Adverity platform is getting a fresh look! We are pleased to announce our unified, fresh looking and improved platform, designed..

ADVERITY CUSTOMER EXPERIENCE MARKETING TECHNOLOGY DATA-DRIVEN MARKETING

Amazon Web Services (AWS) Meetup at Adverity

22 May 2019  |   Nico Carstensen

As a newly AWS competency status holder, it was a pleasure for us to host and sponsor the 12th AWS Meetup at our office in Vienna.

ADVERITY

Adverity Update: Announcing Nine New API Connectors

16 May 2019  |   Christoph Bodenstein

Data integration for marketers should be as powerful and straightforward as possible. We believe marketers can only make sound decisions if they..

API ADVERITY

What is iPaaS? Here’s How it Will Shape Marketing in 2019

30 Nov 2018  |   Neil Claydon

I’m sure you’ll agree that buzzwords and acronyms are a ubiquitous aspect of modern-day marketing. In such a fast-paced industry, it can be a..

MARKETING ANALYTICS ADVERITY DATA INTEGRATION IPAAS

Adverity Receives €3.2 Million Series A Funding to Further Accelerate its Growth

20 Apr 2018  |   Alexander Igelsböck

We're proud to announce another major investment in our company. Adverity has secured a Series A investment of 3.2 milion Euro from Mangrove..

ADVERITY

Finishing 2017 on a High: Announcing New APIs to our Library

18 Dec 2017  |   Neil Claydon
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Written by Eugen Knippel

Passionate marketer and traveller. Loves sports, Thai Food and spending time with friends and family. Talk to him about video games, data-driven advertising and internet pop culture on Twitter @eugilicious

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