Getting the Naming Conventions Right, with the Help of AIRead blog püos

As a digital marketer you know the importance of applying relevant and consistent naming conventions to campaigns and ads on various channels. Get..

You’ve released the campaigns on Google Ads, and the customers are slowly coming. But how can you be sure that the performance is good enough? By..

Digital Matter is a fast-growing performance marketing consultancy, headquartered in New York City, with offices in San Francisco and Portland. As..

Use cases of artificial intelligence are all around us, and many businesses are already benefiting from it. Thanks to its strong potential, AI can..

Sitting on a gold mine of data that can be used to optimize marketing campaigns is one of the crucial aces all telecommunication companies have up..

Staying one step ahead of the competition is crucial for business success in all industries, and telecommunications is not an exception. Here are..

Analyzing customer data in an attempt to understand and prevent user churn is one of the top-level priorities of telecommunication companies. In..

As a rapidly growing platform, TikTok is a topic of interest for many marketers, so getting the basics is important to understand how they can use..

While working on integrating data with numerous advertisers, our team spotted a common, but critical problem, and solved it with the use of..

Buying a ready-made martech solution or building one tailor-made to your needs? With the strong influx of technology into marketing, this has..