Here's How Conversion Lag Corrupts Data Quality (and How to Fix It)Read blog püos

Have you ever wondered why your cost-per-conversion is always highest for your most recent results? Moreover, why – as if by magic – it..

MARKETING ROI KPI & METRICS DATA-DRIVEN MARKETING ADVERITY PRESENSE

 If you want to read the full case study as a downloadable PDF, you can get it here. A German version of this blog post is available as well.

MARKETING REPORTS DATA EXPLORATION CUSTOMER EXPERIENCE CASE STUDY

As a newly AWS competency status holder, it was a pleasure for us to host and sponsor the 12th AWS Meetup at our office in Vienna.

ADVERITY

Data integration for marketers should be as powerful and straightforward as possible. We believe marketers can only make sound decisions if they..

API ADVERITY

We’ve just finalized our study into how online retail brands use data to support decision making within their organization. What our research..

MARKETING DATA E-COMMERCE DATA-DRIVEN MARKETING

More and more executives I talk to raise concerns about data chaos in their organization.

DATA INTEGRATION MARKETING INTELLIGENCE DATA-DRIVEN MARKETING

Adverity is proud to announce that we are the first ever Austrian based APN Partner to achieve Amazon Web Services (AWS) Digital Customer..

MARKETING ANALYTICS MARKETING REPORTS CUSTOMER EXPERIENCE MARKETING TECHNOLOGY DATA-DRIVEN MARKETING

In one of the biggest recent news stories from the cloud-focused tech world: Google is acquiring Alooma as part of the tech giant’s plans to..

DATA EXPLORATION DATA HARMONISATION DATA VISUALISATION DATA WAREHOUSE

I think any marketer or analyst would agree that a reporting creator’s aspirations should go beyond crunching data. Telling stories with your data..

MARKETING ANALYTICS BIG DATA MARKETING REPORTS DATA VISUALISATION MARKETING DASHBOARDS DATA-DRIVEN MARKETING

Do you find the idea of data-driven marketing confusing? Are you looking for examples to understand how to use data to improve the marketing ROI?

.. MARKETING ANALYTICS MARKETING DATA DATA-DRIVEN MARKETING